Customer: Bodegas Faustino
Work: Taste a New World
The goal of this campaign was to unlink the Faustino brand from its traditional image using a fresh and fun graphic. A series of elements that suggest or are reminiscent of specific qualities of the advertised wines are under the slogan, “Taste a new World”. In this way, we have achieved the creation of a particular and unique atmosphere for each of the brands (Faustino I, Faustino V and Faustino VII), all of which are within the same creative strategy.