Customer: Bodegas Sonsierra
Work: Sonsierra (D.O.Ca. Rioja)
Restyling for Sonsierra, wine cellar located in Rioja Alta. A complex exercise which sought to update their presentations and reposition in an increasingly competitive market.
Search for a qualitative improvement in perception of the product as well as a rethinking of the structure (composition) and formats, creating two distinct but integrated groups together: young wines and aged wines.