Packaging

Customer: Grupo Zamora
Work: Hechura (Vinos de la Tierra de Castilla)

The goal was to design a collection of "made in Spain" labels aimed at the Asian market. For this to happen, an intense color code and a manga style illustration inspired by specific Spanish folklore was used, making reference to the product's place of origin. A striking and colored presentation aimed at captivating the consumer's attention in any shelf.

Hechura
Hechura tempranillo shiraz
Hechura garnacha
Hechura viura viognier sauvignon blanc
C/ Nieva de Cameros 4, bajo, 1. · 26008 - Logroño (La Rioja), Spain · Tfno. (+34) 941 224 298
calcco@calcco.com