Customer: Bodegas Proelio
Work: Proelio Cepa a Cepa (D.O.Ca. Rioja)
The efficiency of a vineyard situated 650 meters above sea level decreases so much that each grape cluster, each vine plant, entails an essential part when making a wine. The height therefore plays a key role, is a fundamental concept for Proelio Cepa a Cepa.
To translate this idea to reality, to the packaging of the wine, nothing better than creating a map of heights whose contours literally emerge from the label. For this presentation we have used an innovative printing technique which involves overlapping 4 die cut papers. In the last stage of the production it was necessary the sticking by hand due to its complexity.